Portugal in 2025: Why It’s Europe’s Next Big Thing (Without the Crowds)
Looking for a European escape that doesn’t come with packed piazzas or elbowing your way to the best views? Enter Portugal: stunning, accessible, and still refreshingly uncrowded. With direct flights connecting the U.S. to Lisbon, Porto, and now even the Azores, Portugal is shaping up to be the destination for 2025.
It’s got everything you want—Culture, history, jaw-dropping landscapes, incredible cuisine—and none of the stress. Whether you’re exploring its vibrant cities, relaxing in the wine country, or venturing out to its gorgeous islands, Portugal delivers the kind of travel magic that’ll make you wonder why you haven’t been before.
My Fall Journey: Porto & Lisbon
This past fall, I experienced the best of Portugal with a journey through Porto and Lisbon. From shopping at local markets to dining in the homes of locals, and even riding sidecars through historic streets, every moment was a celebration of culture, flavor, and fun.
Porto: Culture, Cooking, and Wine Country Nearby
Porto is the kind of city that grabs you with its charm and keeps you coming back for more. My visit began with a shopping excursion to a lively market, where the produce was as colorful as the city itself. The highlight? A cooking class in the stunning home of Jorge, a world traveler with impeccable taste.
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Jorge’s home felt like stepping into a museum curated by the coolest person you know. Art, artifacts, and curios from around the world came together with effortless style. Caterina, a chef with incredible skill, guided us through creating a feast of Portuguese dishes. Jorge’s stories and Caterina’s cooking made for an experience that was equal parts fun, local, and delicious.
The picturesque Douro Valley, just outside of Porto
For those looking to extend their stay in the region, the Douro Valley is just a short trip from Porto and a must-visit for wine lovers. Known as one of the world’s oldest wine regions, the Douro’s terraced vineyards create a stunning landscape best explored by boat. Glide along the river, sipping wine as you take in the views of quaint villages and lush hillsides. And if luxury is your thing, the Six Senses Douro Valley offers a world-class retreat with spa treatments, wine tastings, and farm-to-table dining.
Lisbon: Sidecars, Tiles, and Shopping Galore
Lisbon
After Porto, I made my way to Lisbon, a city bursting with life, history, and color. Each neighborhood has its own personality. Alfama is a maze of winding streets and hidden gems, while Bairro Alto buzzes with modern energy.
One of the best ways to experience Lisbon? A sidecar tour. Yes, a sidecar. Zipping through the cobblestone streets, taking in the views from unexpected angles—it’s part thrill ride, part history lesson, and 100% unforgettable.
A side car tour is a super fun and easy way to see the entire city of Lisbon
Lisbon’s famous azulejos (tiles) are everywhere, from facades to fountains, adding bursts of color and tradition to every corner. And then there’s the shopping. Lisbon is a paradise for those who love unique finds, especially textiles. From handwoven linens to chic boutiques, the city’s craftsmanship is unparalleled. The Fabrica, a creative hub blending dining, art, and design, is a must-visit for anyone who loves mixing culture with commerce.
The most exquisite wool textiles in all of the world
The food scene is equally impressive. Whether you’re indulging in fresh seafood or savoring a pastel de nata straight from the oven, Lisbon’s culinary traditions will have you planning your next meal before you’ve even finished your current one.
Madeira in 2025: The Getaway from “The” Getaway
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If Portugal is already your ultimate destination, then Madeira is the cherry on top. By 2025, this subtropical gem is shaping up to be the place to escape to—a sophisticated, lush, and wildly beautiful retreat that's catching everyone’s attention. It’s time to go to Madeira, slow things down, and soak up the magic. Forget the “soft travel” buzzword; this is about real immersion.
Here’s the deal: Madeira is super easy to reach. Azorean Airlines now offers connections from the USA, and if you’re already in Lisbon, it’s just a quick two-hour flight. Floating 700 km off the coast of West Africa, Madeira and its golden-sanded twin, Porto Santo, are like the Hanging Gardens of the Atlantic—minus the mythical part, because this paradise is very real. With an annual average temperature of 73°F, you can count on winter feeling like summer. It’s the perfect answer to the question, “Where do I escape to during low season?”
Why Madeira? Here’s What You Need to Know
This island may only be 310 square miles (and Porto Santo a cozy 17), but it packs a punch. Think lush botanical beauty at every turn, a climate that feels like a perpetual hug, and the total opposite of anything overcrowded. Madeira filters out all the over-touristy vibes and serves up sophistication instead.
The hotels? Unmatched. You’ve got places like the legendary Reid’s Palace—where Winston Churchill himself used to kick back and paint landscapes—alongside sleek modern resorts that seamlessly blend luxury with nature. And the food? Four Michelin-starred restaurants on one island. Enough said.
For Every Kind of Traveler
Madeira somehow manages to be everything for everyone, but in the most elegant way possible. Whether you’re:
An Adventurer: Hike mountain paths that seem pulled straight out of a postcard.
A Relaxation Seeker: Lounge on Porto Santo’s golden beaches or sip Madeira wine with ocean views.
A Culture Enthusiast: Dive into Funchal’s vibrant art and history scene.
A Family Planner: Enjoy activities that balance fun with relaxation, like whale watching or visiting incredible garden-museums.
This place delivers it all without screaming “tourist central.” Instead, Madeira invites you to quietly discover its wonders—on your terms.
A Little History (With Big Names)
Madeira has been making history since 1418, when it was first colonized. Fast-forward 60 years, and Christopher Columbus himself spent time living in Porto Santo before heading off to discover America. Now it’s your turn to make the opposite journey and see why this ancient island is one of the most exciting travel trends for 2025.
Whether you’re exploring Funchal, trekking through Madeira’s misty mountain paths, or basking on the beaches of Porto Santo, one thing’s for sure: Madeira is about to make your travel bucket list a whole lot more exciting.
The Azores: Europe’s Adventure Playground
For a wilder, more rugged experience, the Azores are calling. These volcanic islands are like stepping into another world, filled with lush landscapes, crater lakes, and steaming hot springs.
Don’t Miss These Islands:
São Miguel: The “Green Island” is home to the stunning Sete Cidades crater lakes, geothermal pools, and Europe’s only tea plantations.
Pico: Famous for its volcanic vineyards and Portugal’s highest peak—perfect for a hike and some post-climb wine tasting.
Faial: Known for its striking blue hydrangeas and the dramatic Capelinhos Volcano site, this island is a mix of natural beauty and maritime history.
The Azores are perfect for adventure seekers, offering everything from whale watching to exploring volcanic caves. And with new direct flights from the New York area, getting there is easier than ever.
Why Portugal in 2025?
Whether you’re cooking in a local’s home in Porto, gliding through the Douro Valley on a boat, riding a sidecar in Lisbon, or hiking Madeira’s lush trails, Portugal offers an unbeatable mix of luxury, adventure, and authenticity. It’s easy to reach, refreshingly uncrowded, and endlessly charming.
In 2025, let Portugal show you how travel should feel—effortless, enriching, and unforgettable. Pack your bags, and get ready for the trip of a lifetime.